Conferences are flagship events that form the foundation of your business growth strategy. They are a critical vehicle to drive modern communication – be it for internal events like sales meetings, board retreats, training seminars, or to reach out key stakeholders through product launches, press briefings, and annual general meetings. Whether you want to increase revenue, generate leads, boost sales, or train employees, conferences provide crucial opportunities to get your message across to the right audience.As meetings and conferences become increasingly important to drive your business strategy, so does the need for conference management. Before we dive into this comprehensive guide to ‘Conference Management’, here is a lowdown of what all we will cover